Branding
Social Media
Social Media
UK
04.2024
Commission
04.2024
Commission
Rainy FM
Rebranded Manchester’s Rainy City Radio to Rainy FM, creating an abstract logotype inspired by joyous, dancing figures and playing with symmetry to link to the overall visual language of glass and mirrors.
The brand identity was then applied to various touchpoints such as radio show artwork templates, show schedules, announcement post templates. The clean, minimalist direction of these templates gives prominence to the images and the key information. Blurred glass textures create borders to emphasise the text whilst making a subtle nod to the rainy windows of the city.
As of Aug 2024 the rebrand is yet to launch.
Rebranded Manchester’s Rainy City Radio to Rainy FM, creating an abstract logotype inspired by joyous, dancing figures and playing with symmetry to link to the overall visual language of glass and mirrors.
The brand identity was then applied to various touchpoints such as radio show artwork templates, show schedules, announcement post templates. The clean, minimalist direction of these templates gives prominence to the images and the key information. Blurred glass textures create borders to emphasise the text whilst making a subtle nod to the rainy windows of the city.
As of Aug 2024 the rebrand is yet to launch.
